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Privacy Policy

Last updated: March 2026

1. Information We Collect

SmartMrk collects information you provide when creating an account, setting up tag profiles, and using our services. This includes your name, email address, and any profile data you add to your tags. We also collect scan data (approximate location, time, device type) when someone scans or taps your SmartMrk tag.

2. How We Use Your Information

We use your information to: provide and maintain our services, notify you when your tags are scanned, facilitate communication between tag owners and finders, process recovery cases and reward payments, improve our platform, and send you service-related notifications.

3. Information Sharing

Your tag profile information is displayed when someone scans your tag — you control exactly what is visible. During recovery cases, personal information is only shared between parties when explicitly authorized. We do not sell your personal data to third parties.

4. Data Security

We implement industry-standard security measures including encryption in transit and at rest, secure authentication, and role-based access controls. PIN-protected profile sections use constant-time comparison to prevent timing attacks.

5. Recovery System Privacy

When using our Lost & Found recovery system, finder identities are protected by default. Personal details are only revealed when a finder explicitly chooses to share them. All communications are routed through SmartMrk's secure messaging system. Recovery case data is retained for dispute resolution and compliance purposes.

6. Cookies and Analytics

We use essential cookies for authentication and session management. We may use analytics to understand how our platform is used. You can control cookie preferences through your browser settings.

7. Your Rights

You can access, update, or delete your account and tag data at any time through your dashboard. To request complete data deletion, contact us at info@smartmrk.com.

8. Contact

For privacy inquiries, contact us at info@smartmrk.com.